Affiliate marketing sometimes brings revenues and sometimes gives the exasperating results. For those who want to make a living on being an affiliate, it is thorny to generate revenues. Here are some fundamentals for affiliate marketing that can help you in increasing the performances.
Soggy Cookies
Many merchants use cookies to track your referrals. As most people don't purchase on the first visit to a site, a cookie allows for potential referrals to be "tagged" with your affiliate ID so if they should purchase on a future visit, you will be still credited for the lead or sale. It's very important that before you invest any serious time and energy into promoting a merchant program that you test to see if the cookie setting function is working correctly and that the "expire" date is correct.
Multiple Payment Methods
Before you begin advertising any products or services as an affiliate of a network that also processes orders, check the merchant site carefully. If in doubt, contact the merchant before expending any further energy, no matter how good the commission rate is. 50% of $0.00 is still zero.
Monitor your affiliate arrangements
Even the most honest merchant has problems with their affiliate software from time to time, so it's important to be vigilant and regularly check cookies and merchant sites for changes that may affect your commissions. If ever in doubt, ask - but ask nicely. Never make accusations until you have all the information. |